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Category: Blog

Marketing Has to Be Outcome Focused

Richard Walters December 3, 2019

The problem with promotional events is that they can all too easily become a jolly, with little purpose or specific outcomes. When I was in practice, we annually took a small group to England Rugby Union matches at Twickenham and this event was also in danger of this drift in direction. One year I decided […]

Creating a Shift-up for Challenge Culture

Richard Walters November 26, 2019

When planning to use the time you have got more effectively, the most important thing is that your use of time moves you on towards your own goals and objectives, as this is the ultimate litmus test of effectiveness. Given that effectiveness is your ultimate aim, how can you better use that precious commodity of […]

Incomplete They Most Certainly Were!

Richard Walters November 19, 2019

When I was trainee accountant it was a time well before computers and most of our clients enjoyed Incomplete Recordsand has there ever been more apt a title as incomplete, they most certainly were? I recall one particularly stressful learning experience with a big farming estate client whose records consisted of a pile of bank […]

Efficiency or Effectiveness?

Richard Walters November 12, 2019

here is a big difference between efficiency and effectiveness. For instance, if you are a bank that chooses to outsource their whole support function to Asia, because it saves money (efficiency) it’s not effective when they start losing hordes of customers for quite frankly, wholly predictable reasons. Time is so precious and I guess that’s […]

Leveraging Your Role

Richard Walters November 4, 2019

Leverage became a buzz word some time ago and just like empowerment and increasingly engagement, like most clichés or buzz words, its true meaning has real value but what is leverage and why did it become the Holy Grail for so many businesses? In very simple terms, leverage is based upon the physics laws identified […]

You Must Have an Articulated Advisory Process

Richard Walters October 29, 2019

The annual facilitated strategic review is key to providing truly client centric structured advisory services. When we get right down to grass roots, there are essentially five types of advisory services that match my recommended advisory process and these can be explained as: Facilitated Discovery – short meetings of under one hour, that are structured […]